Burberry is reported to have decided to increase their investments ‘in digital to drive sales growth after reporting revenue increased 7% in the last six months.’ – mad reports.
Further more, “The fashion company says revenue increased to £707m in the six months to 31 March, up from £663m in the same period last year,” it says.
“Retail sales, which counted for over 60% of total revenue in the period, increased by 15% to £437m. Excluding new shop space, sales were up 10%.” – mad
Emma Watson is the face of Burberry for the last consecutive 2 campaigns. Her brother Alex was also on the 2010 S/S ad campaign. Any further contract is yet to be revealed, but we are waiting for news on Emma’s further involvement with the 154-year old company.
